> The famous logo used by the Rolling Stones, which includes lips and a tongue,debuted with which 1971 album?And the answer is: Sticky Fingers. Photo credit: johnpasche.comIn one of the earliest examples of rock brandmarketing, the Rolling Stones reportedly contacted the Royal College of Art tocommission images for the band. Designed by John Pasche and later modified byCraig Braun, the famous lips and tongue logo was introduced on the album sleeveof Sticky Fingers.What began as a small decal on a record soon became an image to define an entirebrand, and eventually an entire genre of rock-n'-roll. Much to designer Pasche'ssurprise, the popularity of the iconic tongue and lips grew beyond the size ofany one record, and continues to harken back to the Rolling Stones' hay-day ofrock. Early in 1970, Royal College of Art in London received notice from the Stones'marketing team. Apparently, the band was in search of an artist to create aposter for their 1970 European tour. The College recommended Pasche, a Master ofArts student in his senior year, who then met with the iconic Mick Jagger todiscuss options. The rockstar had a vision: simple, impactful, "an image thatcould work on its own." As a reference, Jagger showed Pasche an illustration ofthe Hindu deity Kali. While Jagger was intrigued by the aspects of Indian culture represented in thedeity, Pasche was immediately drawn to the depiction of her open mouth andvisible tongue. Pasche ran with his intuition, and the logo was born. Contraryto popular belief, then, the tongue and lips are not those of Mick Jagger. Pasche does agree, though, that the lips and tongue are somewhat of a protestsymbol. "It’s the kind of thing kids do when they stick their tongue out atyou," Pasche commented. "That was the main reason I thought it would work well."Since that fateful day, the logo has appeared on everything from shirts tolighters to shoes to the entire stage of the Super Bowl. The band has grossedwhat's estimated to be several millions of pounds on the logo's ubiquitous usagealone. Check out the Stones' 2005 Super Bowl halftime show (atop the iconic lips andtongue) below.